I was born in Buenos Aires (Argentina) in 1982. I hold a degree in Graphic Design from the University of Buenos Aires (2007) and a master with distinction in design management/project management also from the University of Buenos Aires (2013). 

I worked as graphic and web designer for various business and developed a vast experience in media and sports. Among others, from 2010 to 2011  I was responsible for the whole River Plate Soccer Team website (design, maintenance and update), as well I participated in marketing projects for Google Argentina and Disney Argentina.

In 2011 I started my own company called SoiaDg, where I manage a  variety of projects with an special focus on new media, corporate image and graphic interventions.

In addition to my experience as a graphic designer, design management and project management, I have also academic experience as teacher of typography and morphology from the University of Buenos Aires.

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